Launch Budget and ROI

P
Studio Planner

Step 1 — Startup planning

Studio Launch Budget

Estimate your Pilates studio startup costs by category. Click any section to expand and edit line items.

Total budget $
Total estimated
Remaining
Categories

Step 2 — Profitability planning

Return on Investment Calculator

Model your revenue streams, operating costs, and initial investment to project profitability and payback period.

Revenue streams

Membership tiers

Low — 1 class / week
$89
20
Mid — 2 classes / week
$149
35
High — Unlimited
$199
15
Total membership revenue: —

Class packs (sold per month)

Drop-in / casual classes

LBO (Intro offer / lead-gen)

LBO offer revenue
$97
10
Total LBO revenue: —
Costs & investment

Initial investment

$

Monthly fixed costs

$
$
$
$
$
$

Assumptions

70%
5%
ROI projection

Monthly financial breakdown

Revenue
Operating costs

Cumulative profit — 24 months